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Top 10 Reasons To Outsource SEO

There are many reasons why a company should consider outsourcing their SEO Search Engine Optimization, here’s a list of the top 10 reasons to outsource your SEO. In general for most small to medium sized businesses outsourcing their SEO makes sense because SEO is a highly specialized skill, and is time consuming and tedious.

  1. Better results- Hiring an SEO agency to outsource your site’s SEO work can help you achieve much better rankings then if trying to do it yourself, they’ll get you ranking higher, with less effort, in less time, and overall, less cost to you. Outsourcing your SEO really makes sense when you consider the fact that ranking high is not easy, esp. for key phrases that are competitive. There’s also a very good chance your competitors are using an SEO agency with experts helping them rank higher.
  2. Affordable Expert- An SEO company can almost always provide your site’s SEO more effectively and faster and at a lower cost then hiring someone in-house. And most SEO employees if they’re any good will most likely work as a freelance agent, or start their own agency. Most people that would be an SEO employee that are talented would expect to be paid very well as they know their skills are very valuable.
  3. Cost effective-SEO specialist fees are more affordable than the salary of a full-time employee.
  4. Save time- SEO is very time consuming and tedious, it’s something that could easily distract you and pull you or key personnel in your company away from your core tasks.
  5. Higher ROI- SEO gives you some of the highest possible ROI’s i.e best bang for your buck possible compared to any other form of advertising besides word of mouth or referrals.
  6. Focus on your core services- SEO can be time consuming, tedious and frustrating, taking you away from your main tasks that you want to accomplish each day. SEO is the perfect task to outsource.
  7. Use latest techniques and knowledge- Any worthy SEO would keep current on new industry developments and changes and be able to apply this cutting edge knowledge to your SEO campaign, so you stay ahead of the curve.
  8. Continuous effort- Effective SEO work takes a continuous effort to gain new rankings and maintain existing high rankings, and your competition is always on your heals ready to take over your high rankings or continue to dominate and keep your rankings from rising. You have to ask yourself if you or someone in your company is ready to spend time everyday working on the web site’s optimization consistently.
  9. Link sources- Most SEOs will have relationships already developed with other quality websites where you can either syndicate your content on and or get links from, this network they have developed can be very helpful in helping build traffic and rankings for your site.
  10. In-house resource- Many Search Engine Optimization firms will often provide other interactive services like web design, copy writing, web development, graphics etc. this can be very useful especially for smaller companies as SEO overlaps into many aspects of a website, and a full team of experts to help improve specific aspects of your site can really help with SEO and the site’s usability, and usability can also help with the site’s SEO as the search engines do measure how long people spend on your site, how fast the site is etc.

Stijn Amundsen is the Founder and Principle at GlowHat of Scottsdale Arizona. He enjoys sharing his passion for internet marketing and helping others reach their true potential in business and life. Stijn has been helping clients market high performance web sites for over 10 years, generating millions of dollars of business through high ROI strategies.

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